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Apple, Delta, Amazon and Zales have all earned positive feedback for their efforts to bridge divisions among consumers and across the nation as a whole.
12/2/2016 6:32:51 AM
Several national organizations want to ‘change the conversation around mental illness.’ Communicators are optimistic the ‘Find Your Words’ campaign will resonate with kids and adults.
12/1/2016 6:30:35 AM
Do you want to expand your online audience or maybe seek to reinvigorate an existing one? Consider these keys to gaining digital traction.
12/1/2016 6:29:29 AM
Music can be a crucial component to tapping into younger audiences. Here’s how Morton’s brand managers hoped to that with their latest marketing effort.
11/30/2016 6:31:16 AM
From a local hospital in Mississippi to a Fortune 500 company, communicators who infuse the human factor into campaigns see exciting levels of patient engagement.
11/30/2016 6:30:40 AM
There is no secret button that composes blog posts or shoots videos, and magic wands are very hard to come by. That leaves these tips for generating text and other content for your audience.
11/30/2016 6:25:39 AM
From capital campaigns to respite for caregivers, organizations are taking part in the annual day of ‘coming together to celebrate giving.’ What philanthropic activities have you planned?
11/29/2016 6:30:10 AM
More than exhibiting good manners, taking time each day to express gratitude can enhance your sense of well-being and could even give you a second chance in a professional situation.
11/29/2016 6:28:28 AM
Are you looking to beat someone at Scrabble, gather a clever subject line for your next email or settle the debate about serial commas? These articles can help.
11/29/2016 6:27:48 AM
The photo and video-sharing app is introducing a mysterious new offering. Here are details—and how it mirrors a competitor’s core function.
11/28/2016 6:32:40 AM
California is preparing to enact strict new safeguards at health care facilities. And there’s praise for the federal government’s toolkit on tenuous interactions between doctors and families.
11/28/2016 6:30:14 AM
Need a better video editor or screen-casting software? How about a new source for fonts or quotes? No matter what your visual content needs are, this guide has you covered.
11/28/2016 6:25:04 AM
Snapchat filters, Pinterest rich pins and Instagram carousel ads are just a few fun yet effective ways to get your audience in the holiday—and purchasing—spirit.
11/23/2016 6:31:55 AM
Turns out Norton Healthcare employees wanted quick information on raises, vacation days and discounts, not floods of email. And what about when a patient wants his dog to visit?
11/23/2016 6:30:43 AM
Social listening, user-generated content and patient engagement are priorities among pharma communicators and brands.
11/23/2016 6:30:21 AM