Look how this video from Roche sketches the concept in two minutes and forty seconds.

Take a look at where money goes when it leaves a patient’s wallet.

Why this health care editor doesn’t want corporate America telling her to ‘be well.’

Find out how.

The drug chain plans to hit employees with an extra $50 per month for insurance unless they undergo screenings that assess body fat and weight. Privacy advocates are howling. UPDATE.

It’s time to for Pharma to make the leap.

You’re going to miss out, if you’re not joining in.

What’s your favorite app?

Take a look at these inspiring examples.

To make itself stand out with young customers, the drug store chain is pushing smartphone apps and a way to print out a photo with social media enhancements.

‘Plenty,’ says this article, which gives a unique look at the need for pharma to take a patient-centric approach and the benefits it provides.

See how genetics may help in determining the right medications for individual patients.

Lessons you can learn when no one is talking about your brand.

The American Association of Poison Control Centers shared this chart.

This new format will make it easier to learn more about the pills you’re popping.